REVIEW · LANZAROTE, SPAIN
Taste Tradition 4 Wineries and Tapas Bar
Volcanic soil makes remarkably good wine. This six-hour private outing pairs Lanzarote’s unusual vine-growing methods with tastings at four bodegas, a Canarian brunch, and Lola’s warm local storytelling. I especially like the hotel, apartment, or villa pickup and the mix of a large winery, small family cellars, and a traditional food stop. The main drawback is the price: at $179.24 per person, it makes the most sense if you value private transport, a personal guide, and a full day of tastings rather than a quick winery visit.
I also like that the route is not only about drinking. La Geria explains how farmers worked with volcanic ash, while Bodegas Rubicon connects wine production with old island homes. You should also know that wine appears at every winery, so this is better suited to adults who want a generous tasting day than to anyone seeking a short, light excursion.
Key points to know before booking

- Six hours with six one-hour stops: The route includes La Geria, four wineries, and a Canarian tapas bar.
- Private pickup across Lanzarote: Lola collects you from your hotel, apartment, or villa, with pickup also arranged from other locations on the island.
- Wine tastings are included: You taste local styles at each winery, including Malvasía Volcánica, Listán Negro, and Moscatel.
- A real meal is part of the day: The bar stop includes brunch with a range of tapas and volcanic wines.
- Lola is a major part of the experience: Her humor, island knowledge, local connections, and careful driving receive repeated praise.
- Small-group flexibility: Only your party takes part, and past outings have sometimes included extra stops, photos, or small birthday surprises.
Why Lanzarote’s volcanic vineyards are so unusual

The first stop, La Geria, gives you the essential context for the rest of the day. After volcanic eruptions covered parts of Lanzarote in ash, local farmers did not simply abandon the fields. They shaped the land by planting vines in the dark volcanic material and protecting them with curved stone walls.
The result is one of the island’s most distinctive sights: rows of individual vine pits spread across black earth, with the volcanoes behind them. It is a striking place, but the point is not only visual. You begin to understand the work involved before you taste a single glass.
You get about an hour here, with no admission charge. Lola’s role matters at this point because the farming method can look strange if you see it without explanation. The stop turns an unusual view into a lesson in persistence, weather, and local farming.
Bring a little patience for the setting. La Geria is not a polished garden or a conventional European wine estate. Its appeal comes from the spare volcanic ground and the clever methods used to make it productive.
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Bodega Antonio Suarez and the personal side of wine
Bodega Antonio Suarez brings the tour down to a family scale. This winery is known for close, personal service and wines made from grapes suited to Lanzarote’s conditions.
The tasting can include Listán Negro, Moscatel, and Malvasía Volcánica. Malvasía Volcánica is the island’s signature grape, and it is treated as the star of local production. The useful thing here is that the same grape can taste different from one family winery to another, giving you a reason to pay attention beyond simply choosing a favorite glass.
This stop should appeal to you if you like meeting the people and stories behind a product. It is less about a grand visitor complex and more about a family operation with its own style.
Since the tour includes wine at every winery, you may want to pace yourself. You do not need to finish every pour to enjoy the differences, and the included brunch later gives the day a proper pause.
Bodega La Geria brings bigger views and bigger production

The second winery, Bodega La Geria, offers a different feel. It has a large production capacity, direct views of the volcanoes, and restaurant and shop facilities.
That change of scale is useful. At Antonio Suarez, you get the intimate family setting. At Bodega La Geria, you can see how Lanzarote wine works as a larger public-facing operation. The views make this a natural photo stop, while the shop gives you the chance to look at bottles and local products in one place.
The contrast between the two wineries is one of the tour’s strengths. A winery visit can become repetitive when every stop looks and feels the same. Here, the route moves from family service to a larger estate, then later returns to older domestic traditions.
You should keep your expectations practical. This is a tasting and sightseeing outing, not a technical wine course. You will learn about local grapes and production through Lola’s commentary and the winery visits, but the pace is designed for a relaxed day rather than formal instruction.
The Canarian bar stop is the tour’s lunch break

The bar stop adds something many wine tours miss: a substantial food break. This typical Canarian restaurant has served tapas and volcanic wines since 1890, and brunch with a selection of tapas is included.
That history gives the stop a sense of place, but the real value is simple. Food helps balance a day built around tastings, and small local dishes let you experience Lanzarote through more than its vineyards.
The meal is described as home-cooked food, with a variety of tapas. Do not expect a formal restaurant tasting menu. The charm is in the traditional setting and the relaxed meal between winery visits.
For me, this is one of the strongest reasons to choose the tour instead of booking several cellar visits separately. Your transport, guide, wine pours, and brunch are handled together. You are not left trying to find lunch between appointments or deciding who will drive.
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Bodegas Rubicon looks back to 1800s island life

Bodegas Rubicon returns the focus to family history and older ways of living. The winery has preserved details from the past, allowing you to see how local residents lived around the 1800s.
This stop adds texture to the day. Wine production can seem like a modern commercial activity when you only visit large estates. Rubicon links it to homes, farming, and everyday island life. You get a better sense of how closely food, family, and agriculture were connected.
It is also a good place to slow down. By this point, you have seen the volcanic fields, tasted several wines, eaten tapas, and visited both small and large producers. Rubicon provides a quieter historical counterpoint before the final winery.
The one limitation is that the tour gives roughly an hour to each stop, so you should not expect a long museum visit or an exhaustive look at every room. The strength is the overall picture created by the route.
Stratvs finishes with wine, cheese, and local farming

Bodega Stratvs is presented as the final highlight, and it broadens the food side of the experience. The property was rebuilt in 2008 by a family of farmers and winemakers, and its products include wines, yogurts, curds, and several kinds of cheese.
The cheese is a particular talking point. In 2024, a Jersey cow milk cheese made in Lanzarote, Don Nicolás, won first prize in Spain. That detail gives you another way to think about local production. Lanzarote’s food identity is not limited to grapes, and the final stop connects dairy farming with winemaking.
Ending here makes sense. The day finishes with a wider range of flavors and a modern family business that still presents itself through farming and food. It also gives you a final chance to compare what you have tasted across the island.
Again, the schedule allows about an hour. If you are especially interested in cheese or want time to browse, ask Lola how the timing will work on your date. The exact pace can depend on the group and the stop itself.
Lola makes this more than a driver-led route

The guide is Lola, and the strongest praise centers on her. She is described as warm, funny, flexible, and deeply attached to Lanzarote. That matters because the route crosses several places that could otherwise feel like disconnected appointments.
Her local relationships are another advantage. At least one outing avoided long lines behind large coach groups because of her connections at the wineries. That is not a guarantee for every departure, but it shows why a private guide can change the day’s rhythm.
You can also expect plenty of island context. Lola talks about Lanzarote’s wine industry, history, culture, wildlife, and local communities. The experience is not limited to tasting notes.
Past groups have found her a careful driver, which is important on a wine-focused tour. You are collected and returned by vehicle, so you do not have to arrange a designated driver within your party.
A few personal touches have also appeared on past outings. Lola has added two extra stops, sent group photos by WhatsApp, and given small birthday presents. Treat these as thoughtful extras, not promised inclusions. The advertised essentials are the private tour, pickup, winery tastings, and brunch.
What the $179.24 price really buys you

At $179.24 per person, this is not the cheapest way to taste Lanzarote wine. The value comes from the package: roughly six hours, private transport, a personal guide, four winery visits, wine at every winery, a scenic stop in La Geria, and included brunch.
You are paying for convenience as much as for wine. Pickup is available from your hotel, apartment, or villa, and the provider says it can arrange collection from anywhere in Lanzarote if your accommodation does not appear in the booking options.
The private format also changes the experience. Only your group participates, so you are not joining a large bus party. You can ask questions, keep the pace comfortable, and benefit from Lola’s ability to adjust the day.
I would consider the price fair for a couple or small group that wants a full private day and would otherwise need to hire transport. It is less attractive if you mainly want two or three quick samples, if you do not drink alcohol, or if you prefer to explore wineries independently.
The tour is commonly booked about 35 days ahead. That suggests you should reserve early if your Lanzarote dates are fixed, especially because a private vehicle has limited space.
Who will enjoy this day most
This suits you if you want several sides of the island in one outing:
- Wine drinkers curious about Malvasía Volcánica and other local grapes
- Food-focused visitors who want tapas and cheese as well as wine
- Couples, families, or friend groups seeking a private vehicle
- Cruise passengers who need pickup and return transport
- Visitors who prefer personal stories over a formal lecture
- Anyone interested in how Lanzarote farmers adapted to volcanic ground
It may be less suitable for you if you want a strenuous outdoor activity, a short tasting, or a tightly technical study of viticulture. The day is social and food-centered, with plenty of time in vehicles and at tasting stops.
Most people can participate, and service animals are allowed. A baby seat or booster is available, but it is not included automatically, so contact the provider in advance if you need one.
Practical details before you go
The stated start time is 10:00 a.m., and the experience lasts about six hours. Pickup is arranged from your accommodation, with wider island pickup available by contacting the provider.
Wine tastings are included at every winery, and brunch is included at the bar stop. Separate winery admission fees are not listed as an added cost, so you should not expect to pay another entrance charge at the scheduled stops.
The tour is offered in English. Confirmation arrives when you book, and free cancellation is available up to 24 hours before the start time. Changes or cancellations inside that 24-hour window are not accepted for a refund.
Wear something comfortable for a long food and sightseeing day. You will spend time outdoors at La Geria and move among several winery settings, so practical clothing makes sense. The most important preparation is deciding how much wine you want to taste across the whole route.
Should you book Taste Tradition?
I would book this tour if you want Lanzarote’s wine country explained through food, farming, family businesses, and local stories. The combination of La Geria, four contrasting bodegas, a traditional tapas meal, and private pickup gives you a fuller day than a simple tasting appointment.
The best reason to choose it is Lola. Her personal approach, safe driving, flexibility, and local connections are central to the experience. The strongest reason to hesitate is the cost, especially if you are not keen on wine or do not need private transport.
For wine lovers, couples, small groups, and cruise passengers, the price can make sense. Book it if you want to see how Lanzarote turned black volcanic ash into a food tradition, not just if you want a few glasses of wine.
FAQ
What time does the tour start?
The tour starts at 10:00 a.m. and lasts approximately six hours.
Is hotel pickup included?
Yes. Pickup is offered from your hotel, apartment, or villa. The provider also says to make contact if your accommodation does not appear, since pickup can be arranged from anywhere in Lanzarote.
How many wineries are included?
Four wineries are included: Bodega Antonio Suarez, Bodega La Geria, Bodegas Rubicon, and Bodega Stratvs. The route also includes a visit to La Geria and a Canarian bar stop.
Is food included?
Yes. Brunch with a variety of tapas is included at the traditional Canarian bar stop.
Are the wine tastings included?
Yes. Wine tastings are included at every winery, and the tour includes alcoholic beverages.
Is this a private tour?
Yes. Only your group participates in this private tour or activity.
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